Hands-on, SME focused, always learning
As a contractor for most of my early career, I’ve worked in almost every sector and industry across the UK, supporting both SMEs and large corporations.
• I left school aged 16 in 1988 and started my career through a YTS, working for several local small businesses – a print shop, estate agents, solicitors, a timber yard, and others.
• I first learned about tendering in the mid-’90s through a marketing role at an office furniture company. From that point on, bid writing and management became a core part of every marcomms position I held, as I progressed to senior management.
• In 2004, I moved to the buyer side of procurement, working on service tenders and capital contracts for WRAP, an NGO focused on global environmental action.
• In 2006, I started my own micro business, initially offering marketing, communications and tendering services, later refining it to help UK SMEs build their businesses around their work-winning goals by providing expert strategic consultancy through my brand UK Bid Writer.
• In 2018, I was named one of the UK SmallBiz100. I also began looking more closely at the potential impacts of AI, taking on additional tech projects and CPD to learn more.
In 2025, in response to the huge opportunities – and very real risks – presented by the rapid changes in our working world, I’m broadening my strategic services through Lyndsey Wray Consultancy, with the clear aim of supporting specifically women-led, born-analog SMEs to modernise and futureproof their businesses.
To further develop my understanding of how AI and other digital tools can be used successfully as part of a broader transformation strategy development programme, I completed London Business School’s ‘Business of AI: Strategies for Leaders’ in April 2025.
I’ve recently become an Innovate UK Talent and Skills Connect partner.
To underpin and formalise my experience in helping SMEs, I am currently applying for Chartered Management Consultant (ChMC) status.
How can I help you?
Book a quick – FREE – 20min chat, or a longer session to talk though your goals for futureproofing your business